While 90-140 MPG in an Escape would be more than awesome I find it ridiculous to have to pay double. Case in point. Plug in conversions in Poway CA is offering an add on battery pack starting at $8000. This gives you 6-8 miles in EV mode in a Prius at 35mph. It is said to double MPG to about 100 MPG. Oddly the RETAIL cost of the batteries is $2750. Add in about $1250 for electronics and labor to install in one day and this leaves about 50% or $4000 for profit.

It is clear to me that there are a lot of greedy folks trying to sucker others into buying VERY expensive add ons for their hybrid cars.

$35000 for a bigger battery pack is a good example of this. After all the WHOLE ESCAPE costs less than $32500.

When Ford releases other hybrid models in 2008 end of year there will be more potential cars to sell add ons to which as was shown will bring the cost down. But what will drop prices faster will be when someone sees that there is no need to gouge the public with ridiculous and extreme profits.

I love it when a guy starts a company telling all who will listen how we need to take care of the planet and make personal sacrifices and such all the while he is going for a serious money grab.

I agree with the former but there needs to be much less of the latter IMO. It is blatantly obvious where his true concerns are and the Earth is very far removed from his mind but the bank is near and dear to his heart.

How many more of these system could be sold if the profit were 1/2 as much? My guess is it would break even when volume discounts enter into the picture. So then to truly help the planet would this not be the better sales model? After all the more of these on the road the better. NO?