My dealer did something similiar but for all recent buyers regardless of car choice. Provided shrimp rings and non-alc. champayne. Took us into the service area and talked about the various car features, let us look under the cars. Offerred individual instructions for each owner's car. At the end, got a free "Toyota" car blanket and coupons for 15% off local restaurants, 2 free oil changes, and 10% off accessories.

It was partially a sales pitch of course to come back to them for service, but was reasonably nice. I really didn't hear anything new but I figure an hour of my time for free shrimp, Toyota blanket and a few reasonably useful coupons.

I was the only TCH owner there though. I still have not seen another TCH other than the one I test drove, and mine. I did have a chance to have a better look at a Camry XLE. It had a perferated roller sun shade for the rear window (you could see thru it while driving, but cuts down a lot of sunlight). I wish the Hybrid would have come with one of those. Apparently it was a factory install so not available as accessory.

Two climate control systems, one inside and the other at the tailpipe.

2007 Camry Hybrid (in service June 2006)
FE: 6.67L/100km or 35.3 mpg (6.11L/100km or 38.5 mpg in summer)