Where are you located?

I think that has more to do with what people pay than any thing else.

Here in Houston, they are starting to have these cars just siting on the lots. I am sure this is due to low fuel prices and the tax credit being half what it was a couple months ago.

In the middle of september is when we decided to get one. We were at a mercedes dealer about to get a C320 Diesel, but just did not want to have that car payment, so we went to a Toyota dealer. They had a red TCH with leather and sunroof, but no nav. We could have gotten that car for $2,000 under sticker with the full tax credit, but I wanted the nav for the consumption screen and I wanted blue. So we waited almost a month, and we got the blue fully loaded for $1,000 under sticker. If we had waited another month, we might have been able to do better, but I am happy.

If you are in California, around DC, or NY, I would expect to pay MSRP or slightly over. If you are anywhere else on the two coasts, them MSRP would not shock me. If you are in the Gulf States region, you should be able to get it under sticker, just find the right dealer.