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Old 11-15-2006, 09:17 AM
timcob timcob is offline
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Real Name: Tim
Hybrids: Ford Escape Hybrid
Posts: 46
Default Re: Ford Hybrid Production to Rise

I dont think we will see a big push into hybrids from Ford soon. Ford are almost bankrupt and cant do anything to hurt their bottome line. They make a big profit on gas only SUVs and little or nothing on their hybrid. So by pushing the hybrid they are steering an explorer buyer into an escape hybrid with a big loss in revenue. I think Ford know that the escape sales would come at the expense of their other models.

Gas hog SUVs are still evry popular - and Americans still love them - take a look at the October sales numbers - the hottest selling vehicles are Suburbans and F150s again.

I know in the long run Ford only hope is by offering vehicles more like what Honda and Toyota have but in the enar term they are not in a position to give up any revenue. The risk of all out bankrupcy in the near term is far greater than the threat of the wrong long term strategy.

http://www.thecarconnection.com/Auto...75.A11044.html

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2007 Ford Escape Hybrid FWD
Premium Package
Safety Package
Moonroof
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