Hi,
Last spring, I ran a series of tests that included 87 and 93 octane gasoline bought in Huntsville AL and was able to generate this chart:

I tested 87 and 93 octane:
What I found is only Shell 87 delivered consistently higher shaft power per gram of fuel. I was able to observe that closer to maximum power, the higher octane fuels seemed to be 'less bad.' The engine was able to tune itself to use the higher octane fuel but never did it equal the 87 octane fuel performance.
Subsequent testing revealed that only Chevron and Exxon 87 had higher than average energy per unit of fuel, similar to Shell 87. BUt these results were only found using the gasoline brands available in Huntsville AL. Other regions are likely to have different options and these brands may not be the best performing ones to use.
Testing the efficiency of different brands is not a trivial problem, especially when whole tanks are used. I'm lucky to have exceptional instrumentation in my 2003 Prius that allows me to read out the ICE shaft power. But one other approach would be to find the tallest hill that can be climbed on cruise control and see if a series of hill climb test, MPG readings could be used to estimate relative fuel efficiency. This would be stronger than trying to compare 'tanks' under different driving and weather conditions.
GOOD LUCK!
Bob Wilson