
01-08-2008, 10:41 PM
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Engineering first
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Real Name: Bob
Location: Huntsville, AL
Hybrids: Prius Classic 03
Posts: 5,044
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GM's self-image
http://www.bloomberg.com/apps/news?p...LQ0&refer=home
Quote:
. . .
``We're right in that race,'' Wagoner said in a Bloomberg Television interview at the Consumer Electronics Show in Las Vegas, where GM showed a futuristic Cadillac sport-utility vehicle powered by hydrogen and a lithium-ion battery.
``Right now we are rapidly expanding our offers'' of vehicles powered by such alternatives as gasoline-electric engines and a gasoline-ethanol mix, Wagoner said.
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I have a real problem with the illusion versus the show room inventory: - BAS - they seem to be available but I don't get the impression they are flying off the lots. Their relatively low mileage makes them a hard sell.
- two-mode - GM is barely at the starting gate Toyota was in 2000 when the first Prius showed up. The limited availability and up-scale marketing suggests it will be a slow start until GM can ramp up to 100,000+ units per year. It isn't the count of models, it is the count of units sold that matters.
- flex-fuel - a start but no significant fuel savings for the vehicle owners. Good for farmers, not so good for the vehicle owner at the pump. If it were an extra cost option, I suspect the numbers would plummet.
- hydrogen - riding upon the success of the EV1 leases. Until these go on sale to ordinary buyers, "green-wash," and the unit counts, 10*2, are off by 10*3 from where they need to be.
I appreciate how hard it is to change directions and GM deserves a lot of credit for the effort. But there is a long row to hoe before GM hybrid sales make a significant impact with wheels on road.
Bob Wilson
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