Sony Consumer Electronics
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Sony Consumer Electronics
Sony Consumer Electronics e-Solutions Group is the exclusive sponsor for the launch of LifeHacker, a blog that goes live today about the software of personal gadgetry by Gawker Media, according to the online company. The deal, which also includes placements on Gizmodo, Gawker's earlier gadget title, will cost Sony in the range of $25,000 a month, according to a source close to the deal. The sponsorship runs for about three months.
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