Originally Posted by Terry_Costlow

". . .
Innovation for emerging hybrid and fuel cell controls is expected, but the wide focus on new techniques for conventional engines is surprising many. "A lot of people thought the powertrain market was just going to grow with car volumes, but there's a dramatic increase with newer engine concepts like variable valve timing and other applications that require significantly more electronic content," says Peter Schulmeyer, director of strategy and marketing for Freescale.
. . ."